Face-lit Channel Letters

Face-lit channel letters have LEDs inside a 3D metal or acrylic letter shell, the light shines through the front surface of the sign, bright display effect makes your sign stand out whether it is day or night. Each letter is independent and can be lit individually, highly customizable, economical and easy to read, widely used for business, store, building, storefront, shop, outdoors & indoors.

About Face-lit Channel Letters

Sample case

Face-lit Channel Letters
  • Face-lit channel letters require a power source so that the LED light source can provide good light. Although solar energy and wind energy are used by more and more users due to their green characteristics, when used as power sources for illuminated signs, these green energy sources need to be matched with energy storage batteries to ensure the stability of the current. Therefore, the stability and cost of this kind of power supply will all be worse than the mains power. Therefore, we recommend using mains power. Whether it is civilian AC or industrial AC, it will be more stable.
  • The vast majority of LEDs are driven by safe 12V DC power. Therefore, if the mains power is used as the power supply, the AC transformer is required to convert the AC power into the 12V DC power required for LED operation. Therefore, it is recommended that before purchasing, you first understand the voltage of the AC power at the place where the face-lit channel letters will be installed, so that we can provide you with a suitable AC transformer.
  • In order to reduce line loss, we recommend that the length of the wire from the signage to the AC transformer be controlled to 3 meters (about 118 inches), otherwise the LED may not fully emit light due to excessive current loss.
  • The AC transformer will generate heat when working, it is recommended that the AC transformer be placed in a place with good heat dissipation. If the AC transformer cannot dissipate heat smoothly, the service life of the transformer will be seriously affected.
  • The installation of front-lit channel letters usually requires drilling holes in the wall, so it is recommended that you confirm with the landlord what restrictions there are on drilling holes before purchasing.
  • Some cities, communities and landlords have certain restrictions on the brightness and color temperature of illuminated signs, so it is recommended that you understand these restrictions before purchasing.


  • Can be letters, numbers and logo.
  • Each individual part is separate.
  • Using fabricated metal 3D letters shell or CNC engraved acrylic 3D letters shell.
  • LEDs are installed in the letters shell as light source.
  • The front surface of the sign glows.
  • Can be used indoors or outdoors.


Face-lit channel letters are a popular type of signage used to display letters, logos or numbers for businesses to create a noticeable and engaging presence. These signs, known by many names such as standard channel letters, front-lit signs, etc., are characterized by individual letters, each formed into a three-dimensional shape, with the front part of each character illuminated. The illumination is typically achieved using LED lights housed within the letters, shining through the front-facing translucent material, often acrylic. This design allows the face of each letter to glow brightly, making the signage stand out distinctly against various backdrops. Face-lit channel letters are customizable in terms of font style, size, color, and illumination, enabling businesses to align their signage closely with their brand identity. The construction of these letters typically involves durable materials such as stainless steel for the sides (returns) and back, ensuring longevity and resistance to outdoor elements.

The primary display effect of face-lit channel letters is the bright and clear illumination of the letter faces, which captures attention both during the day and at night. This visibility is a key factor in high-traffic areas, as the vibrant and distinct signage can easily be seen from a distance, making it an effective tool for drawing in customers. The well-lit nature of these signs makes them particularly useful for businesses that operate in the evening or are located in areas with low ambient light.

Function and Importance

From a functional standpoint, face-lit channel letters serve as a powerful marketing and branding tool. They provide businesses with a way to prominently display their name and logo, enhancing brand recognition and recall among customers. The illuminated signage not only marks the physical location of the business but also contributes to the overall aesthetic appeal of the storefront or building façade. This enhancement of the visual appeal can significantly impact the perceived professionalism and quality of the business, attracting a broader clientele.

In summary, face-lit channel letters offer businesses a highly visible, customizable, and effective way to showcase their brand and attract attention. The combination of vibrant illumination, durable construction, and customizable design makes these signs a valuable investment for any business looking to increase its visibility and impact in a competitive market.


  • Face-lit Metal Channel Letters

    Face-lit Metal Channel Letters

    With the fabricated metal letters shell, usually made of stainless steel, which has a good service life and a strong three-dimensional effect and has a good display effect both indoors and outdoors.

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  • Face-lit Acrylic Channel Letters

    Face-lit Acrylic Channel Letters

    With the CNC engraved acrylic letters shell, it has exquisite appearance and strong brightness, and has good display effect both indoors and outdoors.

    More Details

  • When making large face-lit channel letters, face-lit metal channel letters are the only choice, otherwise it will not be able to provide a strong enough letters shell.
  • Face-lit metal channel letters use stainless steel by default because of its superior performance and longevity. But when the letters are very large, aluminum will be considered, because if large signs are made of stainless steel, might cause the signage is too heavy for installation.

Visible Distance and Recognition

When you set up fascia signs for your business, building, store, etc., you definitely want the sign to have very good visual distance and recognition, so that your customers can see your store from a long distance. Although navigation is becoming more and more developed, it still cannot replace the visual recognition effect provided by signage.


  • For signage with thin strokes, their visual distance and recognition will be affected.
  • Bigger signs have better viewing distance and recognition.
  • When the environment is relatively dark, the visual distance and recognition of illuminated signs are better than those of non-illuminated signs.

Many factors such as the finish of the sign, the color contrast between the sign and the installation location, the intensity of light at the location of the sign, etc. will affect the viewing distance of the sign. If you need a suggestion, then as a rule of thumb, the viewing distance of a sign is approximately about 120 times the height of the sign. For example, a 1-inch-tall sign can be seen with good recognition from a distance of about 10 feet.


Most of the installation methods of face-lit channel letters are flush mount, off-wall mount or raceway mount, using stud bolts to install the signs on the wall.

  • Flush Mount: This installation method uses stud bolts and is installed separately on the building facade using the mounting holes. The wires used to power the lighting are fished out of the wire holes and mounted behind the wall so light source maintenance can be easily done from behind. Typically, each individual illuminated sign part has 2-3 stud bolts and 1 wire, so 3-4 holes need to be drilled in the wall for this. Obviously, this installation method will increase the installation workload, but since the wires and stud bolts are buried in the wall, the installed signs will be sleek and sophisticated.
  • Raceway Mount: In this installation method, the sign is first mounted on a slender metal mounting structure called a “raceway”, usually made of aluminum or stainless steel, and then the raceway and signs are mounted on the wall as a whole. The interior of these mounting structures can be used to house electrical wiring and AC transformers. The advantage of this type of installation method is that it has fewer holes need to be drilled, which can be an important consideration for building owners or landlords, and it also makes it easier to install and renew the signage, while creating an off-wall visual for the sign, so the three-dimensionality will be better. However, due to the existence of the “raceway”, the integrity of the sign and installation wall will be weakened.

To ensure your signage is installed correctly for optimal display and longevity, we recommend hiring professional installers. We will provide a 1:1 layout template to show the hole positions of stud bolts and wires, the installer will drill holes on the wall according to these hole positions. If it is an illuminated sign, the wiring work of the wires needs to be completed. We will provide installation instructions, wiring diagram and necessary installation accessories to help your installers complete the installation correctly and quickly. If you are unable to find the professional installers, please let us know and we will put you in touch with one of our partners to find good installers for you.


Fascia signs are generally installed at a high location and may not be accessible without a lift machine or scaffolding, so routine maintenance is basically difficult. Therefore, it is necessary to purchase high-quality signs and hire professional installers to install them. High-quality signs that are installed correctly can significantly reduce the possibility of sign failure.

In fact, the maintenance of face-lit channel letters is very simple. Just need to wipe the surface of the sign with a soft cloth moistened with clean fresh water. Never use liquids containing organic cleaning agents to wipe the sign, as such cleaning fluids may cause irreversible damage to the exterior finish of the sign.

Certification and Warranty

Our customized face-lit channel letter products have CE & UL certification and use the famous MeanWell brand transformer, which can be widely used around the world. You only need to tell us your AC power supply situation, and we will provide you with signs and the AC transformer fits you.

Our signage products have undergone strict quality testing before leaving the factory, and we also provide a 3-year warranty. If your sign is damaged due to non-human factors within 3 years, we will provide you with free replacement parts, and the transformer warranty is provided by MeanWell.

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Our signs products are all customized, different details would cause different costs. The more detail you can provide, the more exact price we will provide.


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Check Out Our Face-lit Channel Letters Examples

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Custom Face-lit Channel Letters

Custom face-lit channel letters are an impactful signage option for businesses seeking to amplify their visibility and brand presence. These signs consist of three-dimensional letters that are illuminated from the front, ensuring the face of each letter glows brightly, capturing the attention of anyone passing by. This type of signage is particularly effective for enhancing the facade of a business, as the bright and vivid illumination makes the sign highly visible, even from a distance or in low-light conditions. The customization aspect of these letters allows businesses to precisely match their brand’s font, color, and style, ensuring a seamless integration with their overall branding strategy. This tailored approach means that the signage not only serves as a marker for the business location but also as a direct reflection of the brand’s image and values.

For business owners, the adoption of custom face-lit channel letters offers significant advantages. The primary benefit is the increased brand recognition and recall that comes with a prominently displayed, brightly illuminated sign. This visibility is crucial in high-traffic areas or competitive business districts where standing out is key to attracting potential customers. Additionally, face-lit channel letters are a versatile signage solution that can be designed to fit any architectural style or facade, enhancing the aesthetic appeal of the business premises. The use of durable materials and LED lighting ensures that these signs are not only energy-efficient but also have a long lifespan with minimal maintenance needs. This durability translates into a cost-effective long-term investment for business owners, providing consistent and reliable branding without the need for frequent updates or repairs. Ultimately, custom face-lit channel letters are an excellent choice for businesses looking to make a strong visual statement, draw in customers, and establish a memorable and lasting brand identity.

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Here you will know our workflow well

  1. 1: Contact with us

    Contact with us or fill our free quote form, we will arrange one of the sales following your quote and jobs.

  2. 2: Initial design

    If you do not have the design file as we needed, we will provide initial design service which includes the choosing fonts, dimensions confirmation, etc.

  3. 3: Free quotation

    Based on your request and the design file, we will give you the exact cost

  4. 4: Order confirmation

    Please print our quotation file, signature it and send us the scanned file

  5. 5: Deposit payment

    Please finish the deposit payment, then show us the bank slip etc. so that our accounting can confirm it

  6. 6: Drawing design

    We will detail the design file of your signs, then we will send the file to you to show you all the details

  7. 7: Begin production

    When we get the confirmation of the detail design file, we will begin the production

  8. 8: Lighting test

    Your signage would be a 24 hours keep lighting test when we finish the production, so that most issue could be fix

  9. 9: Final products

    We will take photos for your signage to show you the final products effect

  10. 10: Balance payment

    When you confirm the products, please send us the balance payment, then show us the bank slip etc. so that our accounting can confirm it

  11. 11: Shipping

    We will call the delivery company to pick up your signage products and give you the waybill number so that you can track it

  12. 12: After sale

    We provide three years free replacement to non-human damaged signs

Outdoor Face-lit Channel Letters

Outdoor face-lit channel letters are a dynamic signage option designed to boost brand recognition and appeal in any business environment. Characterized by their bright, forward-facing illumination, these signs consist of individual letters, often made from durable materials like acrylic or metal, with internal lighting that prominently highlights each character. This front-facing illumination ensures that the signage is vivid and readable both day and night, making it an ideal choice for businesses looking to capture the attention of passersby in various lighting conditions. The ability to customize these letters in terms of font, color, and size allows businesses to perfectly align their outdoor signage with their brand identity, creating a cohesive and instantly recognizable frontage. The bright and clear visibility of face-lit channel letters ensures that a business stands out in a crowded marketplace, effectively drawing in potential customers and enhancing the business’s curb appeal.

For business owners, investing in outdoor face-lit channel letters brings numerous benefits. These signs serve as a powerful marketing tool, significantly increasing the visibility of a business. Their bright illumination makes them a focal point, attracting the attention of potential customers from afar, which is particularly beneficial for businesses located along busy streets or in competitive commercial areas. The use of energy-efficient LED lighting in these signs offers a cost-effective solution, reducing energy costs while providing long-lasting, high-quality illumination. Additionally, the durability of the materials used in face-lit channel letters means that they are built to withstand various outdoor elements, ensuring a lasting and maintenance-friendly signage solution. This longevity and resilience make outdoor face-lit channel letters a wise investment for business owners seeking to enhance their brand presence and attract more customers with an eye-catching, professional-looking sign.

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Why choose us?

We do customized fascia signs professional

  • Experience

    With over 20 years of successful experience and knowledge in producing signs, we do know how to produce signs well for the world.

  • Price

    Orders directly from manufacturers to reduce intermediate expenditure. Buy high-quality custom signs with a more reasonable price.

  • Quality

    We provide you with high quality signs produced by our experienced technicians using advanced machines and high quality raw materials.

  • Lead Time

    Depending on the type and quantity of ordered signage products, we generally need about 15 business days to complete the signs production.

  • Accessories

    Provided with 1:1 layout template, stud bolts, nuts, installation diagram and other installation accessories per the needs of the customers.

  • Warranty

    Provided free three years non-human damage limited warranty, and also provides 5 years limited warranty policy with enrollment fees.

HiSun Advertising Co., Ltd

Address: Floor 7th, Qiang Sheng Mansion, No.145 of Pujian Road, Pudong District, Shanghai, China

Zip: 200127

Office Hour: 9:00 – 18:00 Beijing Time, Mon-Fri


About Us

We are a professional manufacturer and comprehensive signage company in China, committed to providing customers with high-quality signage products since 2004. With more than 13 years of international business experience and understanding of international brand quality certification systems, we have certificates with CE, UL, ISO: 9001, ISO: 14001 and ISO: 45001, to ensure the safety and reliability of our marked products. Through professional operation and rapid development, we already have many customers from all over the world.

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